Graphic Design of Patient & Physician Materials

TheraClearX

We redesigned the TheraClearX brand to stand confidently on
its own, while fitting seamlessly into the STRATA family.

A Distinct Brand, Made to Belong

TheraClearX is an in-office treatment for mild-to-moderate acne that combines gentle vacuum technology with broadband light for effective, non-invasive results.

When STRATA Skin Sciences added TheraClearX to their portfolio, they partnered with Wyndetryst to refresh and modernize the brand. Having previously led the successful rebrand of XTRAC, another STRATA product, we were well positioned to create a visual identity for TheraClearX that felt like a natural sister brand—distinct, yet cohesive within the larger product family.

We began with logo and brand development and have since evolved into TheraClearX’s full-service design partner, supporting everything from website redesigns and brochures to tradeshow displays and social content.

The Challenge

Some of our most important focal points we kept in mind while strategizing...

Refresh a dated brand to engage physicians and patients
Keep the brand unique yet aligned with the STRATA family
Deliver complex clinical messaging clearly for busy physicians
Engage younger patients and families with clear, smart design

Client Praise

“Wyndetryst’s leadership and creative vision have driven remarkable results, and their efficient communication makes every project smooth and stress-free.”

— Nikki Williams, Marketing Manager, TheraClearX

What We Created

A cohesive look and feel across all touchpoints.

Brand identity and logo design
Website redesign
Physician and patient brochures
Presentation decks
Tradeshow displays and materials
Email blasts and social media graphics
Print advertising and event invitations
Ongoing creative strategy and design support

How We Did It

Some things that bring the work to life...

Researched industry design trends to be sure the refreshed brand aligned with market expectations
Worked closely with the Strata marketing team to clarify brand positioning
Created a refreshed logo and visual system as the brand foundation
Simplified complex medical language and concepts through smart design
Maintained efficient and collaborative communication throughout the process to quickly relaunch the new brand

The Results

More brand recognition, more clarity and positive feedback.

A brand that fits seamlessly into the STRATA portfolio while showcasing its unique characteristics
Clear, easy-to-understand patient materials that increase treatment comprehension
Engaging, quick-read physician materials that support higher adoption in dermatology offices

Client Praise

“Wyndetryst brings exceptional creativity and attention to detail to every piece we work on together and their collaborative approach and ability to understand and execute our brand’s vision have made them an invaluable asset to our team.”

— Nikki Williams, Marketing Manager, TheraClearX