Graphic Design for Higher Education
Moravian University
From DeSales University to Moravian University, we continued a partnership built on trust, adaptability, and shared success—across schools, brands, and budgets.


A Client Relationship That Moves with You
Moravian University’s Center for Career Success is dedicated to guiding students and alumni on a journey of discovery, connection, and leadership.
When Kristin Eicholtz stepped into her new role there as Dean for the Center of Career Success, one of her first calls was to Wyndetryst. After working together for over a decade, first at DeSales University, Kristin knew that having a trusted design partner on board would help her hit the ground running. While the publications and audiences were familiar, the transition required new thinking: a new university brand to navigate, new internal teams to collaborate with, and a new budget to manage.
Together, we quickly adapted, demonstrating the same level of creativity and quality Kristin had come to expect, while also helping her advocate for the value of design to university leadership. Today, the department has expanded its marketing efforts and strengthened its public image, with Wyndetryst continuing to support their growing impact—proof that great creative partnerships don’t stop when roles change; they evolve and grow.

The Challenge
Some of our most important focal points we kept in mind while strategizing...
- Supporting our client to shine in her new leadership role
- Adapting to Moravian University’s brand, team dynamics, and evolving publication needs
- Demonstrating value within a limited initial budget to win internal support to expand our services
- Helping a growing department increase its visibility and reach

Client Praise
“Wyndetryst Graphic Design Studio cares deeply about their customers and will always go above and beyond.”
— Kristin Eicholtz Osmun, Dean for Center for Career Success, Moravian University
What We Created
A cohesive look and feel across all touchpoints.
- Multi-page guidebooks and brochures
- Social media graphics
- Event flyers and informational one-pagers
- Semester calendars
- PowerPoint presentations
- Departmental branding enhancements
- Custom layout designs and publication templates


How We Did It
Some things that helped us succeed...
- Maintained design continuity across institutions by understanding Moravian’s goals and style
- Quickly absorbed and applied Moravian’s brand standards
- Collaborated with Kristin’s new internal team to streamline productions
- Delivered high-quality work within budget constraints, helping prove ROI to leadership
- Acted as a trusted creative partner as Kristin built her team and elevated departmental visibility
The Results
More brand confidence and very positive feedback.
- Seamless transition of a decade-long partnership to a new institution
- Increased investment in design services as leadership recognized the value
- Strengthened the Center’s public image with consistent, strategic visual storytelling
- Supported Kristin’s efforts to grow her team and expand their impact
- Reinforced our reputation as a design partner who grows with you—wherever your career takes you





Client Praise
“Work is always completed in a timely manner and they work with you to layout a timeline that works best for their team and yours!”
— Kristin Eicholtz Osmun, Dean for Center for Career Success, Moravian University
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